脸书在美国和澳大利亚关闭「新闻」标签

脸书在美国和澳大利亚关闭「新闻」标签

Meta 周四宣布,将于 2024 年 4 月初在美国和澳大利亚关闭 Facebook 的新闻选项卡(News Tab)。Meta 称,该选项卡的使用率较低。去年,美国和澳大利亚的新闻用户数量减少了 80%。此外,Meta 将不再与媒体公司达成有关发布新闻或提供 “专门针对新闻发布商的产品” 的协议。Meta 称,此更改不会对用户产生任何影响。用户仍然可以通过在 Facebook 首页上分享的链接阅读来自美国和澳大利亚的新闻文章。新闻机构将保留其账户,并可以继续文章。此外,Meta 与澳大利亚的发行商之间的现有协议不会发生任何变化。在美国,Meta 与新闻发行商没有正在进行的协议。去年 12 月,该选项卡已从英国、德国和法国删除。

在澳大利亚,政府和多家新闻出版商对 Meta 不再达成新协议的选择表示批评。自 2021 年以来,澳大利亚政府通过了一项名为新闻媒体谈判代码(News Media Bargaining Code)的法律,该法律允许澳大利亚政府指定一位调解人来决定大型科技公司为新闻链接支付的费用。关闭新闻选项卡和缺乏新协议将对新闻出版商产生不利影响,对 Meta 而言则是有利的,因为 Meta 从一开始就反对这项媒体法。


Meta announced on Thursday that it will shut down Facebook’s News Tab in the United States and Australia in early April 2024. Meta stated that the usage of the News Tab was low, with a decrease of 80% in news users in the United States and Australia last year. Additionally, Meta will no longer enter into agreements with media companies for the publication of news or offer “products specifically for news publishers.” Meta assured that this change will not impact users, as they can still read news articles from the United States and Australia through shared links on their Facebook homepages. News organizations will retain their accounts and can continue posting their articles. Furthermore, existing agreements between Meta and publishers in Australia will remain unchanged, while there are no ongoing deals between Meta and news publishers in the United States. The News Tab was already removed in the UK, Germany, and France in December.

In Australia, the government and several news publishers have criticized Meta’s decision not to enter into new agreements. Since 2021, Australia has implemented a law called the News Media Bargaining Code, which allows the Australian government to appoint a mediator to determine the fees that large technology companies pay for news links. The removal of the News Tab and the lack of new agreements are seen as disadvantageous for news publishers and advantageous for Meta, which has been opposed to the media law from the beginning.

脸书在美国和澳大利亚关闭「新闻」标签
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