沃尔玛停止在 X(Twitter)上做广告

软餐获悉,零售业巨头沃尔玛 (Walmart) 表示,该公司已停止在 X(Twitter)平台上投放广告。这意味着暂停在 X 平台投放广告的金主又添重要一员。不过,沃尔玛发言人称这与马斯克在该平台内外的言论无关。她解释称,“我们只是根据广告效果而逐渐减少了支出。” 并表示沃尔玛未来可能会在 X 上投放广告。X 业务运营主管 Joe Benarroch 也说,沃尔玛自 10 月份以来就没有在 X 上做过广告。因此此举确实和马斯克无关。


Retail giant Walmart has announced that it has stopped advertising on the X (Twitter) platform. This means that another important advertiser has joined the list of those suspending ads on X. However, a Walmart spokesperson stated that this decision is unrelated to Musk’s comments both inside and outside of the platform. She explained, “We have gradually reduced our spending based on advertising effectiveness.” and mentioned that Walmart may advertise on X in the future. Joe Benarroch, the business operations manager for X, also stated that Walmart hasn’t advertised on X since October, so this move is indeed unrelated to Musk.

沃尔玛停止在X(Twitter)上做广告
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