Microsoft is testing the “official website” label in Bing search results

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Microsoft is adding an “Official Site” label to certain websites in Bing search results to help users quickly identify the nature of the website. Currently, this feature is only visible to some users, but if testing is successful, all users will be able to see this label. However, it is expected that Bing will only tag popular websites.

Microsoft’s focus seems to be on Bing Chat as it recently integrated image and video search into the chat interface.

Microsoft is testing the "official website" label in Bing search results





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